What’s changing at the Jersey Shore? And what could it mean for your business?
The Shoreline Brief brings together local research, business stories, and practical marketing insight for Cape May and Atlantic counties. We explore the customers, seasonal patterns, and regional developments shaping local business, and what they could mean for reaching your audience and planning your next move.
Here on our website, you’ll find focused marketing ideas you can put to work. In the Brief, we take a closer look at the research, experiences, and decisions behind business at the Jersey Shore.
Read on Substack, or subscribe free to receive new editions by email.
Does ordering more printing really save money?
A government client got a lower price per brochure by ordering more, but more than a quarter of the copies went unused. Before you approve a larger print run, consider how many copies you can hand out before the information changes.